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Draped as a ceremonial garland on stage. Unfolded as a luxury muslin towel at home.One gift. Two lives.
White Flowerr
VASTRA MAALA
❖

To receive this Vastra Maala is to be counted among those rare individuals whose service to society has left it measurably better.

What you have given to this world has not gone unnoticed.

✠❖✠White Flowerr
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Loved & Chosen

Bestsellers

Made to honour. Loved for years.

The Season of Giving

Festive Gifting

Cotton muslin towels, hand rolled into blooms and nested in a keepsake tin. A gift that opens like mithai and lives on as something they use for years.

The Signature Case, a White Flowerr keepsake gifting tin with four rolled cotton muslin towels
The Signature Case
4 cotton muslin face towels, wrapped in our signature tin.
₹350
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The Prestige Case, a White Flowerr keepsake gifting tin with six rolled cotton muslin towels and a hand towel
The Prestige Case
6 face towels and 1 hand towel, in cotton muslin.
₹650
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The Crown Case, a White Flowerr keepsake gifting tin with cotton muslin face, hand and bath towels
The Crown Case
2 face towels, 2 hand towels and 1 bath towel, in cotton muslin.
₹1,500
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Those We Have Honoured

Hall of Honour

From union ministers and statesmen to the guests at India's most cherished celebrations every Vastra Maala is given to someone who deserves to be remembered.

The Honoured — Hon'ble Union Minister of Textiles Sri Giriraj Singh The Honoured — Hon'ble Tamil Nadu Minister Dr. K. G. Arunraj The Honoured — Hon'ble Tamil Nadu Minister Dr. K. G. Arunraj The Honoured — Chief Commissioner of Income Tax, Mr. Arun C. Bharat The Honoured — Wedding Guests The Honoured — Neelkanth Mishra, Economic Advisory Council to the Prime Minister The Honoured — Joint Commissioner, Income Tax Department The Honoured — Commissioner of Police, Tiruppur City, Mrs. Rajeshwari, IPS The Honoured — Viking Golden Jubilee Celebration The Honoured — Viking Golden Jubilee Celebration, Dr. G. Gnanasambandan The Honoured — International Badminton player Anuf The Honoured — Wedding Guests The Honoured — First Day of School @FirstCry School
EXPLORE OUR COLLECTION
Press · As Featured In
The Textile Magazine
The Textile Magazine
Home Textiles · June 12, 2025

Where quality meets comfort: Tirupur's White Flowerr towels make their mark

By MK Prabhakar

Tirupur never ceases to amaze. The latest name creating ripples in the market with its luxurious, skin-friendly towels is White Flowerr a thoughtful extension of a legacy, launched at Bharat Tex 2025.

“It is the feel that makes them special. This is possible because we use only natural fibre 100% cotton.”
Renu, Founder, White Flowerr
Read the full feature →